Press release - Ratings
November 19, 2024
ABC NEWS’ ‘GOOD MORNING AMERICA’ LEADS AS THE NO. 1 MORNING NEWSCAST IN TOTAL VIEWERS FOR THE SEASON
‘GMA’ Cuts Its Margins With ‘Today’ Week to Week in Both Key Demos by Double Digits
Outperforming CBS Across the Board for the Week, ‘GMA’ Leads in Total Viewers and Adults 25-54 for the Season and Last 1,348 Weeks
“Good Morning America” averaged 2.654 million Total Viewers, 467,000 Adults 25-54 and 284,000 Adults 18-49 for the week of Nov. 11, 2024, based on Live + Same Day Data from Nielsen Media Research.
- “GMA” cut its margins with “Today” week to week in Adults 25-54 (-21% – 209,000 vs. 263,000) and Adults 18-49 (-19% – 153,000 vs. 188,000).
- “GMA” (2.654 million, 467,000 and 284,000, respectively) defeated “CBS Mornings” (2.070 million, 414,000 and 278,000, respectively) in Total Viewers, Adults 25-54 and Adults 18-49. “GMA” led “CBS Mornings” in Total Viewers and Adults 25-54 for the last 1,348 weeks overall — since w/o 1/18/99.
- Season to date, “GMA” (2.681 million) is ranking as the No. 1 morning newscast in Total Viewers for the 13th consecutive year — since the 2012-2013 season. “GMA” is leading NBC’s “Today” (2.640 million) by 41,000 and “CBS Mornings” (2.020 million) by 661,000.
NOTE: On Monday (11/11/24), “GMA” was retitled to “GMA-ABC” due to Veteran’s Day.” The retitled telecast is excluded from the weekly and season averages. “GMA”’s weekly averages are based on four days (Tuesday-Friday).
Emmy® Award-winning “Good Morning America,” featuring the anchor team of Robin Roberts, George Stephanopoulos, Michael Strahan and chief meteorologist Ginger Zee, airs live Monday-Friday (7:00-9:00 a.m. EST) on ABC. Simone Swink is the executive producer.
MORNING NEWS (Week of Nov. 11, 2024):
TOTAL VIEWERS | ADULTS 25-54 | ADULTS 18-49 | HOUSEHOLDS | |
GOOD MORNING AMERICA | 2,654,000 | 0.4/ 9; 467,000 | 0.2/ 8; 284,000 | 1.8/12 |
TODAY | 2,682,000 | 0.5/13; 676,000 | 0.3/12 437,000 | 1.8/12 |
CBS MORNINGS | 2,070,000 | 0.3/ 8; 414,000 | 0.2/ 8; 278,000 | 1.4/10 |
Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD Current Week (w/o 11/11/24), Previous Week (w/o 11/4/24) and Year-Ago Week (w/o 11/6/23). Most Current Data Stream: 2024-2025 Season (9/23-11/17/24) and 2023-2024 Season (9/25-11/19/23). Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Averages based on regular telecasts.
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ABC News Media Relations
Brooks Lancaster
brooks.lancaster@abc.com
Jordan Littlejohn
jordan.littlejohn@abc.com