‘Live with Kelly and Mark’ Halloween Week Scares Up Season Highs in Total Viewers and Households

Disney Entertainment Television/Jennifer Pottheiser*
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• “Live with Kelly and Mark” scored season highs during the show’s festive Halloween week, rising +4% in Total Viewers (2.160 million vs. 2.067 million) and +4% in Households (1.50 rating vs. 1.44 rating) over the previous week.
• In fact, “Live with Kelly and Mark” earned its best Total Viewer audience in four months – since the week of 6/17/24 – and its best Household audience in five months – since the week of 5/6/24.
• On Thursday (10/31/24), “Live with Kelly and Mark”’s Halloween celebration “Only HALLOWEEN in the Building,” featuring the annual fan-favorite costume contest, was the show’s top telecast in both Total Viewers (2.396 million) and Households (1.64 rating) in seven months – since 4/4/24.
• Overall, “Live” remained syndication’s No. 1 most viewed talk show of the week for 92 straight weeks across key measures, ahead of its closest competition by +60% in Total Viewers (2.160 million vs. 1.347 million), +60% in Households (1.50 rating vs. 0.94 rating) and +20% among Women 25-54 (0.42 rating vs. 0.35 rating).
• Season-to-date, “Live” ranks as syndication’s No. 1 talk show in all key measures for the fifth consecutive season, outdelivering its closest competition by +62% among Total Viewers (2.060 million vs. 1.275 million), +56% in Households (1.40 rating vs. 0.90 rating) +9% in Women 18-49 (0.24 vs. 0.22) and +28% in Women 25-54 (0.41 rating vs. 0.32 rating).
• “Live” is the sole leader in Daytime Talk among Women 25-54 (0.41 rating) for the sixth season in a row.

About “Live with Kelly and Mark”
“Live with Kelly and Mark” is distributed in national syndication by Disney Entertainment. The show is produced by WABC-TV in New York and executive produced by Michael Gelman and Kelly Ripa. Visit “Live” on the web (LivewithKellyandMark.com), Facebook, Instagram and TikTok (@LiveKellyandMark).

Source: The Nielsen Company, National Live+Same Day Program Ratings, Week of 10/28/24, or as dated, 2024 – 2025 Season (9/2/24-11/3/24).

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Media Contacts
Leslie Schwartz
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Kristen Osborne
kristen.osborne@abc.com